NIKE
NIKE ON AIR : OLYMPICS INNOVATION IGNITION
NIKE ON AIR : OLYMPICS INNOVATION IGNITION
Closer agency invited me as the creative lead for two spaces at
the Nike On Air show in Paris: Genealogy of Air and Culture
of Air. Leveraging the event’s grid aesthetics, we produced a
dynamic audiovisual narrative integrating 2D, 3D, motion, and
sound design. Genealogy featured a 5-minute piece tracing the
Air Max evolution, while Culture explored its impact through
retro-inspired TV aesthetics.
Credit: Creative Lead
Closer agency invited me as the creative lead for two spaces at the Nike On Air show in Paris: Genealogy of Air and Culture of Air. Leveraging the event’s grid aesthetics, we produced a dynamic audiovisual narrative integrating 2D, 3D, motion, and sound design. Genealogy featured a 5-minute piece tracing the Air Max evolution, while Culture explored its impact through retro-inspired TV aesthetics.
Credit: Creative Lead
Closer agency invited me as the creative lead for two spaces at the Nike On Air show in Paris: Genealogy of Air and Culture of Air. Leveraging the event’s grid aesthetics, we produced a dynamic audiovisual narrative integrating 2D, 3D, motion, and sound design. Genealogy featured a 5-minute piece tracing the Air Max evolution, while Culture explored its impact through retro-inspired TV aesthetics.
Credit: Creative Lead
